Round 1
For the first round I threw a TON of ideas at the wall and tried all kinds of different icons, typefaces, and layouts.
Round 2
In the second round I started introducing colors, and took some elements from the first round and built off of that. Ultimately though, we went mostly in a different direction on this round.
Round 3
Round 3 was more a little bit more narrowly focused where we tried a couple different spins and introduced some more color.
Final Logos
The final logos created a more consistent brand that told the story we were hoping to tell.